Texas football star is one of nine players named to 2025's "Beats Elite" team

Longhorns elite pass rusher Colin Simmons was selected to be on this year's "Beats Elite" team, alongside eight other college football stars.
Jan 10, 2025; Arlington, Texas, USA; Texas Longhorns linebacker Colin Simmons (11) celebrates after a pass break up during the third quarter of the College Football Playoff semifinal against the Ohio State Buckeyes in the Cotton Bowl at AT&T Stadium. Mandatory Credit: Tim Heitman-Imagn Images
Jan 10, 2025; Arlington, Texas, USA; Texas Longhorns linebacker Colin Simmons (11) celebrates after a pass break up during the third quarter of the College Football Playoff semifinal against the Ohio State Buckeyes in the Cotton Bowl at AT&T Stadium. Mandatory Credit: Tim Heitman-Imagn Images | Tim Heitman-Imagn Images

Beats by Dre just announced their 2025 player selections for the "Beats Elite" team, marking its third overall class in the NIL era of college football.

The "Beats Elite" are a team of hand-selected players that display leadership, character, and a commitment to excellence—both on and off the field according to the company. The other players listed on the current roster include:

- Alabama WR Ryan Williams
- Ohio State S Caleb Downs
- Michigan QB Bryce Underwood
- Georgia RB Nate Frazier
- Oregon QB Dante Moore
- Florida QB D.J. Lagway
- Oklahoma QB John Mateer
- South Carolina QB LaNorris Sellers

This group currently contains some of the best overall and most "valuable" players in the 2025 NIL cycle as well.

According to on3's Sam Gillenwater:

"Sellers and Lagway are tied for the highest On3 NIL Valuations of the group, both coming in at $3.7 million. That puts them at No. 6 and No. 7, respectively, in the On3 NIL 100, the first of its kind and defacto NIL ranking of the top 100 high school and college athletes ranked by their On3 NIL Valuation. Underwood also has a $3 million On3 NIL Valuation, while Mateer and Williams are both at $2.7 million. Downs’ On3 NIL Valuation sits at $2.4 million, and Simmons is $1.5 million – putting them all in the Top 50 of the On3 NIL 100."

Colin Simmons has been named on almost every major preseason award watch list, and this is yet another member of national media praising the star defensive end in 2025.