UT's athletic department announced that they're partnering with the local company Humann, to make them the official cardiovascular supplement of Texas athletics. The contract permits Humann to have their official logo on the football field as well as across the playing surfaces of every major sport at the university.
Texas Athletic Director Chris Del Conte had this to say in the school's official announcement:
"The exciting opportunity with Humann reinforces what starts at Texas, changes the world. If we were going to make the decision to put a brand on our fields, courts and across all our athletics venues, it had to have an incredible story of The University of Texas. What began with Texas researchers has been used by our student-athletes for over a decade to help them perform better on the field and aiding Longhorn fans and people around the country to be at their best heart health for everyday life."
Texas is joining the on-field sponsor trend.
— Inside Texas (@InsideTexas) August 25, 2025
The UT athletic department announced Monday that Austin-based Humann will have its logo on every Longhorn playing surface starting in August as part of a larger sponsorship deal
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The company was co-founded by Joel Kocher and Nathan Bryan in 2009. Its main focus is centered around beetroot-based dietary supplements for heart and metabolic health.
"Humann was born out of a University of Texas system research program and shaped by years of collaboration with its academic researchers, nutritionists, and training staff. Dr. John Ivy, Professor Emeritus, Department of Kinesiology and Health Education at Texas, is one who we’ve worked side by side with for the past decade. He is a world-renowned pioneer in performance nutrition and is Humann’s lead scientist and President of our Science Advisory Board. Through Texas Athletics’ performance nutrition program, we’ve helped power more than 20 national titles over the last decade, proving that cardiovascular performance is a winning edge at the systems level. This isn’t just a sponsorship; it’s proof of what happens when world-class science and world-class athletics work together to push human potential further."Joel Kocher, CEO & Co-Founder
The University of Texas and it's fanbase is excited and honored to have such a prestigious company backing Longhorns athletics in 2025 and beyond.